In the News
Matt LaBrucherie
Memorial Scholarship
Imperial County Farm Bureau recently awarded 14 Matthew LaBrucherie Memorial Scholarships totaling $17,500. Matthew LaBrucherie lived the American dream and spent his life helping others do the same.
NOTRE DAME
JP LaBrucherie Featured in Notre Dame Ad
Owner J.P. LaBrucherie was recently featured in his alma mater Notre Dame’s “What Would You Fight For?” ad series discussing the current draught. The ad aired during a Notre Dame game on 10/8/22 and is available on the Notre Dame website.
ICFB PROFILE
ICFB Profiles Tim LaBrucherie
The Imperial County Farm Bureau recently featured Tim LaBrucherie in the Farmer Friday series. Tim discusses his family history in the Imperial Valley.
WGA PROFILE
JP LABRUCHERIE PROFILED BY WGA
The Western Growers Association recently profiled JP LaBrucherie as part of their Director Profile series. JP discusses his history in the industry and his family’s history in the Imperial Valley and agriculture.
CFWC VIRTUAL TOUR
LaBrucherie Produce Featured in CFWC Virtual Tour
LaBrucherie Produce was recently featured in the California Farm Water Coalition’s virtual tour for food and agriculture bloggers. Grower Brent Peterson gave a tour of a romaine harvest and discussed food safety and traceability.
READ WITH A FARMER
JP LaBrucherie Featured in Read With A Farmer
Owner JP LaBrucherie was recently featured on the University of California’s Read With A Farmer program where he read a book to children about making connections between the food we eat and the way it is grown.
IV PRESS PROFILE
LaBrucherie Produce Profile
LaBrucherie Produce and owner JP LaBrucherie were recently profiled by the IV Press. The article discussed the family and company’s history in the Imperial Valley as well as interviewing both JP and our food safety director Ricardo Canchola.
1407 S. LaBrucherie Road
El Centro, CA 92243
(760) 352-2170